Austin, Texas – November 10, 2023
Zenus AI, the leader in ethical facial analysis, announced that it has been chosen by the International Association of Exhibitions and Events (IAEE) to collect behavioral mapping data at Expo! Expo! 2023, the “Show for Shows.”
Zenus’ ethical facial analysis will analyze traffic patterns at the trade floor and engagement in activation areas. This data will be used by the IAEE team to improve the overall attendee experience at future Expo! Expo! events
“We are excited to be working with IAEE to collect behavioral data at Expo! Expo! 2023,” said Panos Moutafis, CEO and co-founder of Zenus AI.
“Our ethical facial analysis technology is arguably the best solution in the market, and we are confident it will provide IAEE with valuable insights into attendee behavior at the show.”
“We are continually exploring new ways to evolve the Expo! Expo! experience for our attendees,” said Marsha Flanagan, M.Ed., CEM, IAEE’s next President and CEO.
“Zenus’ facial analysis technology will allow us to obtain valuable engagement data on the event to ensure we are making the right impact for our Expo! Expo! stakeholders. We are confident this will lead to a more engaging and informative experience for our attendees.”
Expo! Expo 2023! will be held December 5-7, 2023, at the Kay Bailey Hutchison Convention Center in Dallas, TX.
Zenus is the leader in Ethical AI with its facial analysis technology which captures impressions, demographics, dwell time, and positive sentiment in any physical location. Zenus deploys its proprietary AI models on custom-made IoT devices that minimize bandwidth requirements and protect people’s privacy. Zenus’ behavioral mapping results in more informed event designs, improved presentations, increased metrics for sponsors and exhibitors, and additional ways to gain opt-in leads.
The International Association of Exhibitions and Events (IAEE) is the leading global trade association for the exhibitions and events industry. IAEE represents over 12,000 members from more than 50 countries, including show organizers, venues, suppliers, and other industry stakeholders. IAEE’s mission is to promote the unique value of exhibitions and events and is the principal resource for those who plan, produce and service the industry.