As a new EMMA member, Zenus will champion ethical AI data and objective analytics to drive data-backed decision-making across the global events industry.

Discover how a leading industrial products manufacturer used Zenus ethical facial analysis sensors at a major annual industry conference to measure booth traffic, dwell time, and attendee energy across four distinct zones.

Discover the difference between facial recognition and privacy-first facial analysis. Learn how edge computing enables anonymous event analytics without compromising attendee PII or GDPR compliance.

Zenus and the IMEX Group have renewed their strategic partnership for IMEX America 2026, taking place Oct. 13-15 at Mandalay Bay in Las Vegas. The agreement marks the seventh global engagement between the two organizations and the fourth consecutive year Zenus technology will be deployed at the event.

IAEE announced today it is expanding its ethical AI partnership with Zenus for Expo! Expo! IAEE’s Annual Meeting & Exhibition 2026, taking place 16-18 November in Milwaukee, Wis. Ethical IoT sensors will measure attendee behavior across educational sessions and the trade show floor to optimize event designs and maximize exhibitor ROI.

Learn how an enterprise event's team used Zenus ethical facial analysis to capture real-time event engagement metrics across keynotes and breakout tracks.

Discover how a premier live event production agency utilized ethical facial analysis to measure corporate event engagement at a major enterprise summit, proving real event ROI.

Learn how a leading marketing agency used Ethical Facial Analysis to transform a health-food brand’s retail sampling activation into a data-driven success story with a 34% stop rate.

Zenus and IMEX Group renew their partnership for a fourth year at IMEX Frankfurt 2026, highlighting the “Design Matters” theme. Using privacy-first AI, Zenus will measure attendee engagement, sentiment, and dwell time to show how event design drives connection and business value, helping organizers and exhibitors turn intentional design into measurable impact.

See how a global software leader used facial analysis at a major retail tech expo to achieve a 47% stop rate and validate AI-driven theater activations.

How a leading marketing agency used ethical AI data to prove the ROI of a high-tech recruitment tour for a global bank, overcoming severe weather to hit record engagement.

Should you invest in one large booth or two smaller ones? Learn how one major software provider used AI analytics to solve the multi-booth complexity.

A global sportswear brand used Zenus AI to A/B test store fixtures, revealing that wall displays generate 2x the engagement of floor stands. Learn how to optimize your retail layout.

CPG Agency and Zenus AI have joined forces to bring ethical facial analysis technology to corporate events. By capturing anonymized behavioral data, this partnership empowers brands to move beyond guesswork, using real-time insights to optimize attendee engagement, validate event ROI, and design more impactful live experiences.

Learn how to use dwell time and energy scores from event analytics to understand attendee intent. A leading exhibitor used this data to pinpoint 'grab-and-go' areas vs. 'deep discussion' zones, leading to a smarter booth staffing strategy and real-time optimization.

Discover how a leading energy exhibitor used ethical event analytics and facial analysis at a major industry trade show to achieve a Pull-In Effect double the Zenus benchmark, proving exhibitor ROI through deep, intentional attendee engagement.

See how a premier event organizer used objective behavioral analytics to validate a major hall expansion, confirm resilient attendee traffic patterns, and successfully sell new exhibit space for future growth.

Learn how a global event services provider used Zenus to validate their strategic exhibit design, turning high aisle traffic into 14-minute engagements and achieving a 7% higher extended visit conversion rate than the industry standard.

See how a major automotive brand used event analytics to measure their brand activation, discovering that nostalgic displays drove 45% longer dwell times and higher sentiment from key demographics.

See how a major medical conference used Zenus's attendee traffic analysis to optimize their expo hall, prove the value of activations, and give exhibitors data-driven strategies to increase engagement and ROI.