Zenus and CPG Agency Announce Partnership to Enhance Corporate Events with Ethical AI Analytics
- Panos Moutafis, Ph.D.
- Feb 3
- 2 min read
St. Louis, MO – October 21, 2025
Zenus AI, the leader in event analytics, and CPG Agency, experience agency specializing in corporate meetings and events, are thrilled to announce a strategic partnership. This collaboration will provide CPG's clients with unparalleled data insights to audit and enhance their corporate events by measuring attendee behavior and experience.
The partnership will leverage Zenus' ethical facial analysis technology to capture aggregated and anonymized data. CPG will use these insights to inform event strategy, allowing their clients to make data-driven decisions that optimize presentation sessions, improve traffic flow at large-scale events, and demonstrate clear ROI for activations, demo areas, and sponsorships.
The collaboration was recently showcased at CPG's exclusive X Lab event. Zenus' sensors were deployed throughout the event to analyze attendee engagement and movement. The resulting behavioral data was presented in a wrap-up session, powerfully demonstrating to CPG’s clients how the technology can be used to measure and improve live experiences.
"Partnering with Zenus allows us to take our strategic and creative work to the next level," said Dave Leong, Senior Experience Designer. "For years, we have designed events focused on specific behaviors and desired outcomes. Now, we can validate and refine those designs with concrete, ethical data. This technology empowers us to build more engaging experiences for attendees and deliver unprecedented value and measurable impact for our clients and their stakeholders."
Panos Moutafis, Ph.D., President and CEO of Zenus, commented,
“We are excited to partner with a creative force like CPG Agency. Our technology provides the data, but the value is in their team’s expertise to translate those insights into transformative event experiences. CPG’s ability to analyze and act on this information will empower their clients to achieve new heights of engagement and success.”
This partnership marks a new era of data-informed event design, offering CPG’s clients a distinct competitive advantage in the corporate events landscape.
About CPG Agency
CPG Agency is a corporate engagement agency that specializes in creating transformative experiences that connect brands with their key audiences. By blending strategy, creativity, and technology, CPG designs and executes events, meetings, and internal communications that drive meaningful results and foster lasting relationships for a diverse portfolio of clients.
To learn more, visit https://cpgagency.com/.
About Zenus
Zenus is the leader in Ethical AI with its facial analysis technology, which captures impressions, demographics, dwell time, and positive sentiment in any physical location. Zenus deploys its proprietary AI models on custom-made IoT devices that minimize bandwidth requirements and protect people’s privacy. Zenus’ behavioral mapping results in more informed event designs, improved presentations, increased metrics for sponsors and exhibitors, and additional ways to gain opt-in leads.
To learn more about Zenus and its AI solutions, visit www.zenus.ai.
Contact Information:
Zenus
For interviews and inquiries contact:
Nick Borelli, Marketing Director
CPG Agency
For interviews and inquiries contact:
Michael Taylor, VP Sales & Marketing
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